5 Revenue Streams

for a thriving franchise

Dine In


Holiday Meals

Retail (BBQ sauce & gift cards)

Outside Delivery (Uber Eats)

What We Bring to the Red & White Checkered Table

For 10 consecutive years, Soulman’s Bar-B-Que has marked same store sales increases, year-over-year. Currently at 20 regional locations, it’s never been a better time to join other successful franchisees in a tried and true family-owned and operated brand that boasts a beloved 43-year tradition in North Texas!

  • Established brand
  • Low franchise fee
  • Site ​selection and evaluation support
  • Field assistance with approved store designs
  • Training in operations, management and best practices
  • Protected territories
  • ​Relationships with vendors that keeps pricing structure in-line
  • Five​ revenue streams
  • Experienced Leadership team with more than 100 years combined Bar-B-Que and restaurant experience
  • Ongoing support from our Corporate staff
  • Multi-unit development deals available

The investment necessary to begin operation of a Soulman’s Bar-B-Que franchise ranges from $250,000 – $1,100,000 for building and equipment. This does not include the cost of the land.

The franchise fee is $25,000 per location. Our ongoing Royalty Fee is 6 percent. The franchise fee secures your right to own and operate a Soulman’s Bar-B-Que restaurant in your approved territory. The ongoing royalty grants you the right to use the Soulman’s Bar-B-Que name, trademarks, recipes, decor, training, procedures, etc. There is a required 2 percent of sale per month dedicated to local store marketing. There is also a System Fund contribution of 1 percent that may be required that promotes the Soulman’s Bar-B-Que brand.

Soulman’s requires candidates desiring to open one restaurant to have a net worth of $1,000,000 with a minimum of $250,000 in liquid, unencumbered assets (like cash). The candidates must also be able to obtain financing to cover the total costs of opening a franchised location.

Yes. Soulman’s requires a complete application package for each member of your potential franchise group.

Yes. In fact, it is our goal as a franchisor to provide “Above and beyond” service and training to our franchise partners. Our franchisees will have complete access to our systems and more than 100 years of combined barbecue and restaurant experience.

The required training process is between 6 to 8 weeks in one of our company training restaurants. We provide a comprehensive training program that focuses on all aspects of our business. A minimum of two people from each approved franchise location must complete the full Soulman’s training program.

I am interested in learning more. What should I do next?

Fill out and submit the form below. Someone from the Soulman’s Development Team will get back in touch with you.

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