Soulman’s Bar-B-Que Rewards Safety on the Road

Safe Trucker Salute Program Launches in North Texas

DALLAS, TEXAS (March 3, 2015)—The United States economy depends on trucks to deliver nearly 70 percent of all freight transported annually in the U.S., and Soulman’s Bar-B-Que in North Texas is proud to serve the almost 3.5 million hard-working truck drivers who keep our nation strong. To show their support, the company created Soulman’s Safe Trucker Salute.

Soulman’s is asking trucking company managers and Human Resources directors to nominate safe truckers who drive North Texas routes for the Safe Trucker Award. Companies may nominate three drivers per quarter. A $100 Soulman’s gift card will be awarded to one trucker each month and Soulman’s will salute that person on their website and social media.

To nominate drivers for the Safe Trucker Salute, go to All companies participating in the program will receive:

  • A Safe Trucker Coupon Sheet with safe driving tips, emailed to the manager who signs up for the award, to print and distribute to drivers.
  • A “Safe-Tea” card for each of the company’s drivers, mailed to the manager. The card gives truckers a free cup of Sweet Tea with a $10 purchase. It can be used once a day and is valid through 12/31/15.
  • An additional incentive for drivers to “Drive Safe.” 

About Soulman’s Bar-B-Que
For more than 40 years, Soulman’s Bar-B-Que has satisfied the hardest to please barbecue lovers…Texans! Their selections of meats are cooked “low and slow” over hickory in a time-honored tradition: beef brisket, ham, hot links, sausage, turkey, chicken, pulled pork and, the crowd favorite, ribs. Ranch House Beans and Spicy Cream Corn are among the delicious homemade sides.

Soulman’s currently owns and operates 15 North and East Texas locations in Cedar Hill, Dallas, Forney, Garland, Greenville, Lancaster, Mesquite, Quinlan, Richardson, Rockwall (2), Royse City, Terrell, Van and Allen – the newest location. To learn more about Soulman’s Bar-B-Que, visit them online at or on Facebook at


Media Contact:

Dana Cobb

TrizCom PR

[email protected]

C: 972- 955-9747